Graduate Thesis Project
Branding, UX/UI
Spring 2021

Inspired by challenges faced during the pandemic, Friendhood is a mobile application that seeks to alleviate the challenge of developing community during a time of limitation and isolation as well as improve mental health by fostering the formation of intentional, friendly support systems. Based on their profile and selection of interests, users are placed in a group or neighborhood of people with like-minded interests. The application automatically sets up the first neighborhood meet-up, which occurs within the app. The virtual meet-ups include conversational prompts and in-app games to help break the ice and encourage conversation. Users also have the ability to explore other neighborhoods and in-app events to maximize their chances of connecting and forming friendships with other people.